Blog Income Report: How I Made $9,033 Blogging In April


Hey friends! Let’s do a blog income report, shall we? How was April for you? Did you reach your blog goals from March?

Even if you didn’t, doing a monthly blog income report/progress report is so worth it. Doing these will allow you to evaluate what’s working and where there’s room for improvement.

We use affiliate links. Disclosure.


Blog Income Report April 2018: Here’s How I Made $9,033 Blogging This Month

You can view all of my blog income reports here.


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Blog Income Report April 2018: Here’s How I Made $9,033 Blogging This Month

This month my focus was mainly on two things.

  1. Earn $2,500 in the Ultimate Homemaking Bundle sale
  2. Get my BeautyIsCrueltyFree traffic to 25,000 sessions so I can join MediaVine.

I’m happy to say that I met and surpassed both of those goals!

My total blog income for the month of April before expenses is $9,033. I’ve listed everything I did to get there in this post, below, including the affiliate networks I’m in, and the marketing strategies I use.

This post is a blog income report & blog progress report for my two main blogs, BeautyIsCrueltyFree (Beauty + Style blog) and (Marketing Resources).

Update: I have since sold BeautyIsCrueltyFree – Read all about that here: How I Sold My 1 Year Old Blog For $50,000



You Should Start A Blog

If you are thinking of starting a blog, or if you have a blog but are stuck trying to figure out how to make money from it, enroll in my free ‘Start A Blog & Monetize It’ course.

Also, be sure to get my resource library of free blogging guides via The HerPaperRoute Profitable Blog Toolkit. which you can access here:




Why Do A Blog Income Report?

Everyone should do a monthly blog report to track your income, traffic, and progress, regardless if you post is publicly or not.

It is so important to reflect on how things are going, and see what areas you need to improve on.

I post these blog income reports as a way to stay accountable, stay focused on my goals, and keep tabs on how my business is doing, and how it can be better.

I started my blogs with the goal of making $2000 per month , so that I could stay home with my baby, never have to put him in daycare, and never have to return to the job I hated.

Before I knew just how possible making a real income from home was, I felt trapped and unfulfilled.


Bluehost start a blog

Your Blog-At-Home Career Is Very, Very Possible

I am still growing, and still developing my life as an online entrepreneur.

But I get to stay home and work braless, in my PJs (which is awesome, let’s be honest!), while hanging out with my kid each day, all while earning an income doing something creative, fun and fulfilling.

I hope that if you are an aspiring online entrepreneur reading this, you will be inspired knowing that you can make a living as a blogger too.

You just have to start!


How Do Bloggers Make Money?

It is worth noting that although I have over a decade experience in marketing, (I worked as a corporate marketing strategist for over 10 years before quitting to blog fulltime last year), you don’t need that much experience to make money as a blogger.

If you have the desire to start a blog, and the dedication to put in the work to develop it is a business, you can be successful.

It just takes a little time and a whole lot of belief in yourself.

My education and background in marketing helps me make money blogging, as far as the marketing my business side goes, but it isn’t necessary!

Check out my Make Money Blogging Guides, that’s where I share all of my blogging, marketing and money-making advice via free guides and training.

I keep a directory of affiliate programs for several different niches too.

To put yourself on the fast-track to developing your blog as a business and earning money with affiliate marketing, enroll in my profitable blogging course Be Your Own Blog Boss, which covers blog development, affiliate marketing, email marketing and more.

Blog Income Report:

Ok, So How Did April Look?


I’m so happy that I was able to reach 25,000 sessions this past month at BeautyIsCrueltyFree, and it is continuing to rise every day! Page views are over 70,000 now, too.

Pinterest is a dream for blog traffic. I wrote about my Pinterest strategies here.

I am using Tailwind to automate pins to over 100 group boards, as well as taking full advantage of my Tailwind Tribes, and manually pinning as well.

Another important tool to use for traffic is Smarterqueue.
It auto-posts and recycles your blog posts, affiliate links, promotions, etc over and over across social media.

Domain Authority

In April the DA (Domain Authority) of HerPaperRoute went up 4 notches from 17 to 21.

BeautyIsCrueltyFree stayed the same as last month.


My Ultimate Homemaking Bundle Marketing Attack

The first half of April was spent going hard on my marketing plan for the Ultimate Homemaking Bundle, which ran from April 11-16th. This entailed:

  • Creating my own sales pages
  • Creating an exclusive bonus valued at $250, which customers could only get if the bought their bundle via my links
  • Uploading a video promo about my bonus and adding it to my custom sales page
  • Writing and scheduling a series of 12 sales emails, and scheduling them to fire out during the sale, using ConvertKit to automate the process, and auto-tag users who bought my bundle, so I wouldn’t email anyone again after they purchased
  • Creating special UHMB pins and scheduling them out to my group boards throughout the sale via Tailwind
  • Promoting the pins in my Tailwind Tribes


1 Week = $3,007 Commission

I had a goal to make $2,500 in the Ultimate Bundles sale and ended up making $3,007 – yay!

I’m happy about this not only because it is more than I’d expected, financially, but because I was able to do it with a much smaller list than some of the other sellers.

As well, this was my first time participating in an Ultimate Bundles sale, and I was competing against sellers who have been doing this for years.

I didn’t make the top 30 sellers list, but I did make the top 50 and I am happy about that, and I appreciate everyone who purchased their bundle from me!

If you are thinking you’d like to become an Ultimate Bundles affiliate, you should!

It’s a great program which pays 40% commission, or 70% commission if one of your products is included in the sale.

Join the Ultimate Bundles affiliate program here.

Not many bloggers share this program with others because inviting more bloggers into the program is essentially creating more competition for ourselves, but I feel that there is enough business and enough money for everyone to go around!


Your 5K Launch Kit

For a step by step guide to how I launch and promote products, sign up for my 5-day series Your 5K Launch Kit! This is a mini-mentorship where I walk you through my launch process via 5 days of email coaching. It’s free!


Blog Income Report

Top Posts In April @


Blog Income Report: The Money

Blog Income Report: Month Of April 2018 = $9,033

Total Before Expenses = $9,033

* Sponsored Posts & Advertising – The majority of this is from brand-sponsored posts on my Instagram, where I am paid a flat fee to promote a brand that I am partnered with.

I have a small Instagram account, yet make a good income from it by way of micro-influencer marketing. I chat about micro-influencer marketing strategies in this interview.



  • Webhosting: Bluehost $2.95 (That link gives you 65% off!)
  • Tailwind – Paid for a year – An absolute MUST for Pinterest traffic. See my guide on that here.
  • ConvertKit – Paid for a year (The best tool for your email list management)
  • Smarterqueue $22 (This is the best social media automation tool, ever)

The above-mentioned expenses are crucial to the growth and success of my blog.

I don’t know where I’d be without ConvertKit as it’s tools have made it possible for me to easily grow and manage my list across all the different campaigns I run.

When I first started out, I wasted way to much time using a non-premium email service provider, thinking I was saving money.

When really I should have just been using a professional program from the start. Check out my guide to email marketing and get ConvertKit free for a month here.

If you aren’t ready to invest in ConvertKit yet, Mailerlite is a good alternative.

Equally as important is the social media automation app Smarterqueue.

It constantly posts and then re-posts my posts and links as evergreen content across social media, without me having to do a thing. You can try it free here.

Additional expenses to consider are that I am a self-employed person, so 20%+ of my year-end income will go to taxes, along with healthcare insurance and other self-employed related expenses.


Work With Me

I provide various services, from building websites, developing social media campaigns, giving blog audits, and even offering 1:1 blog-to-biz mentorship/coaching.

To inquire about any of these services and to hire me, send me a message.

How Was Your Month?

What worked for you? What didn’t? Do you do a monthly income blog report?

Let me know on Instagram @HerPaperRoute



For More Tips On Blogging & Money-Making:



The HerPaperRoute Profitable Blog Toolkit

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  • Profitable Blog Cheatsheet!
  • Styled Stock Photos!
  • Social Media Marketing Planner! & More!





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