20 Clever Ways To Increase Instagram Engagement this year

20 Clever Ways To Increase Instagram Engagement in 2024

You are looking for clever ways to increase Instagram engagement and I’ll spill the tea right here. The trick to getting more engagement on Instagram is simply that YOU need to engage more on the platform!

That might not have been the answer you wanted to hear, but it is true.

Yes, it will take a bit of effort on your part. But there are some low-effort things you can do to increase engagement.

Here are 20 creative examples of how you can interact with your followers to increase engagement on Instagram.

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20 Clever Ways To Increase Instagram Engagement in 2024

20 Clever Ways To Increase Instagram Engagement This Year

The algorithm is not out to get you! When you become more active on Instagram, the platform will reward you.

Here’s your game plan for what to do.

1. Follow More Creators

Want more engagement on Instagram? Then follow more creators on the platform!

This is a great tip to unlock a world of engagement in your Instagram feed. Following a variety of creators not only adds vibrancy to your timeline but also broadens your exposure.

Plus, creators are actively trying to grow their accounts too – so reciprocation is more likely.

Why does it work? Well, engaging with a broader community increases the likelihood of your content reaching new eyes. It fosters a reciprocal relationship where your support for other creators is reciprocated.

2. Post Comments on Other People’s Content

Interacting with different content creators and niches not only keeps your own creativity flowing but also attracts a diverse audience.

This not only boosts your engagement but can also lead to valuable collaborations and networking opportunities.

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The greater your involvement and active engagement towards other people, the higher the probability that others will be drawn to your page and reciprocate.

And all this back-and-forth interaction boosts your visibility on the app! Instagram’s algorithm often prioritizes content with higher engagement.

If you genuinely appreciate something, take a moment to express it. Share compliments freely.

3. Treat Your Top Supporters Like VIPS

Give ample appreciation to your most engaged supporters, by commenting on their content frequently.

Showering additional attention on those who actively engage with your content can establish strong connections with customers, fostering trust and loyalty in your business.

Basic courtesy can effortlessly transform customers into superfans.

4. Include a CTA In Every Post

A CTA (call-to-action) is a simple question that is designed to encourage an immediate response from the viewer.

Instagram users scroll through a vast amount of content daily. A clear CTA makes your post stand out and prompts users to pause and take action.

Some CTA examples for Instagram could be asking followers to:

  • like a post
  • leave a comment
  • send you a DM
  • visit a website
  • take your quiz
  • sign up for your freebie
  • or take any specific action, really!

Basically, a CTA tells your audience what you want them to do next. It guides their interaction and engagement with your content.

Encouraging actions like comments and shares through a CTA can improve your post’s visibility.

The most important thing is that CTAs can prompt conversations, fostering a sense of community and interaction between you and your followers.

5. Use Question Stickers in Stories

Next time you post an Instagram Story, use the “Ask me a question” feature in Stories to encourage followers to ask you anything. Respond to these questions with personalized answers.

6. Polls and Surveys

Create polls to gather opinions on various topics. This not only engages your audience but also provides valuable insights.

7. Host a Caption Contest

Post a photo and ask followers to come up with creative captions. Reward the best ones or simply share them in your Stories.

Side note – I’ve created a 30-Day Instagram Challenge to help you know exactly what to post to boost Instagram engagement! Sign up below:

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8. Spotlight Followers

Regularly highlight and feature your followers in your Stories or posts. This makes them feel valued and encourages others to engage for a chance to be featured.

9. Story Games

Create interactive games using the quiz or puzzle features in Stories. This can be a fun and unique way to engage your audience.

10. Behind-the-Scenes Content

Share behind-the-scenes glimpses of your work or daily life. This adds a personal touch and makes your brand more relatable.

11. User-Generated Content (UGC) Challenges

Encourage followers to create content related to your brand using a specific hashtag.

Repost the best submissions to showcase your community.

12. Flashback Posts

Share old photos or content, reflecting on how far your brand has come. Ask followers to share their memories or experiences related to your brand.

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13. Interactive Quizzes

Create quizzes related to your industry, products, or general knowledge. This not only entertains but also educates your audience.

14. Caption This Image

Post a funny or intriguing image and ask followers to come up with creative captions. Share the most amusing ones in your Stories.

15. Virtual Events

Host live Q&A sessions, webinars, or workshops to interact with your audience in real-time. Announce these events in advance to build anticipation.

16. Engaging Carousel Posts

Create interactive carousel posts that require followers to engage as they slide, such as commenting their preferences to “this or that” choices, or fill-in-the-blank statements.

Fill-in-the-blank statement example: “My favorite way to use [your product] is _.”

17. Meme Creation Challenges

Challenge your audience to create memes related to your brand or industry. This adds a humorous element to your engagement strategy.

18. Ask for Recommendations

Request recommendations from your followers, whether it’s for books, movies, or products. Share the responses and engage in conversations about their choices.

19. Caption Challenges

Post an image with no caption and ask followers to come up with witty or creative captions. This can spark a lot of imaginative responses.

20. A Day in the Life

Take your followers behind the scenes for a day in the life of your brand. Share snippets of you/your team working, the creative process, your routine as business owner, and even your pets.

20 Clever Ways To Increase Instagram Engagement – Conclusion

In conclusion, these ideas for ways to increase Instagram engagement will help you grow on the platform. Don’t forget that the main trick to social media marketing is simply to be social!

Committing to fostering genuine connections around your brand by having conversations with your community is key.

For more insightful growth tips and strategies, make sure you’re following me on Instagram if you want to elevate your Instagram presence.

Trust me; your feed is about to get a whole lot more inspiring!

Lastly, make sure you join my 30-day Instagram challenge below! You’ll get access to an interactive content planner that you can use to plan and track a month of IG growth effort and consistency:

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